Thursday 28 January 2016

20 SEO Tools Everyone Should Use

You can totally build a successful blog but there will be daily routines you will need to follow. You’ll need to check your blog statistics as well as your competitors. I have pre-selected a selection of SEO tools for bloggers that will increase your blogging success and enhance your online marketing. This is a huge amount of tools and services that will increase your search engine rank and SEO. 
Here are my top 20 SEO tools everyone should use.

Best SEO Tools

1. Buzz Sumo
This tools lets you find the most shared content for any topic or domain. Enter your competitors domain and let Buzz Sumo analyze what content has perform the best.

See who links to your competitors
Analyze your competitors backlinks
Identity great backlinks opportunities
 

Features:
Top Content: Helps understand how content may have been amplified by strong links.
Key Influencers:  Find the biggest influencers in your industry by topic or username.
Content Alerts: Lets you stay on topic of any topic, brand, or competitors. You can get alerts in real time as soon as new content is published.


2. Trello
Trello is the free, flexible, and visual way to organize anything with anyone. Lets you see everything about your project in a single glance.

3. SE Ranking

Check websites rankings in Google, Yahoo, and Bing search engines with 100% accuracy. SE Ranking will give you an advanced keyword analysis.



Here are my top 20 SEO tools everyone should use - http://goo.gl/aLMfgk

Wednesday 27 January 2016

14 Most Important SEO Tasks in Order of Priority

14 Most Important SEO Tasks in Order of Priority

SEO can be overwhelming for any number of reasons. Between local considerations, seeding the right content in the right places, and various other on-page and off-page factors, it’s tough to know where to begin even when it comes to basic SEO essentials.

What makes things even more difficult is that you can’t just start anywhere and chip away at your work. If you want to see the most success, it’s important to prioritize the SEO tasks correctly.

Although it’s not always publicized, prioritizing SEO tasks is actually one of the things we see companies’ mess up most often. If you do certain SEO tasks out of order, you’re going to spend a lot of time and use up most of your resources to finally meet your goals.

In some worst-case scenarios you actually won’t be able to meet those goals because you started with something advanced and skipped the basics (without even knowing it!)

Although there isn’t an exact order to follow, it does help to split up the most common SEO tasks into categories, starting with the highest priority first…

#1 SEO priorities

Identify and remove duplicate content.

Nothing kills a website faster than duplicate content issues. It’s confusing for Google bots so you won’t get any good visibility, and even if readers did somehow make it to your website, duplicate content is seen as spammy. Get rid of this immediately so you can start with a clean slate.

Check navigation and UX factors.

You have to make sure your website is easy to navigate and everything is cohesive. This has to do with the architecture and design. If you send people to a website that is confusing, it’s far too easy to click-away.

Make sure you have a responsive design.

In the past this may not have been such a priority, but mobile compatibility is crucial. According to Google, more searches now take place on mobile than on desktop, so you have to make sure your site looks good on the small screen. The biggest and most basic way to do this is through a responsive design.


14 Most Important SEO Tasks in Order of Priority https://goo.gl/u8gEyy

Smart Ways to Combine Content Marketing with SEO

Smart Ways to Combine Content Marketing with SEOThe folks at Blogmost.com developed this infographic and named it Little Known Ways to Build High Quality Backlinks in 2014. I’m not sure I like that title… I don’t think companies should focus on building links anymore. Our local search experts at Site Strategics like to say that new strategies require earning links rather than actively building them.

More importantly, I believe this infographic combines a ton of tools and distribution sites where you can reach multiple audiences. Distribution, promotion and repurposing content is an effective means of getting a greater return on your content investment… and this is a fantastic list of social, video, audio, podcast, syndication, aggregation, presentation, document, PDF, e-book, business listing, CSS, image, press release, infographic and web submission sites.

They’ve also added a great selection of social media, audit, keyword analysis, keyword rank, link management, backlink research, email and other search engine optimization tools.


Smart Ways to Combine Content Marketing with SEO - https://goo.gl/eRqbk4

Monday 25 January 2016

6 Social Media WordPress Plugins for Bloggers

6 Social Media WordPress Plugins for Bloggers
Is your blog taking full advantage of social media plugins?

Looking for tools to help grow your following and encourage sharing?

The right WordPress plugins make it easy to grow your social media following and increase social shares.

In this article you’ll discover six WordPress plugins that’ll make your blog more social.

#1: Showcase Your Instagram Photos

Pictures are worth a thousand words, and Instagram is all about the pictures. Feature Instagram images and posts in a widget on your blog to help send new users to your Instagram profile, as well as to provide vibrant, alluring images for your blog.

The plugin that best lives up to this task is the appropriately titled Instagram Feed. It’s another free tool that’s easy to use and offers a lot of value. Use it to increase social engagement by automatically sharing your Instagram images with your blog readers.




6 Social Media WordPress Plugins for Bloggers


Instagram Feed also offers these handy features:

  • Display images from multiple Instagram accounts.
  • Choose the size of the images.
  • Provide a Load More option that allows people to load more of your Instagram images.

Because users often still flock to platforms like Facebook and Twitter first, having an Instagram feed on your blog is a great way to send your audience to your Instagram in hopes they’ll become new followers.


#2: Feature Your Twitter Feed

Twitter is a powerful social networking platform and being able to showcase some of your Twitter activity on your blog can be very effective.

WP Twitter Feeds is a free widget that simplifies the process, saving you from having to copy and paste code from Twitter. You just install the plugin and choose where you want to place the widget.

The plugin gives you the option to exclude replies to your tweets and show or hide Twitter intents. It connects through the API, so it never has access to or requires your password.


6 Social Media WordPress Plugins for Bloggers


Feature your latest tweets to give your blog social credibility and make it seem more alive and active to new visitors. It also helps connect your Twitter and your blog, making them seem like two parts of a whole.


Find more information about 6 Social Media WordPress Plugins for Bloggers here - http://goo.gl/N0mmdx

Sunday 24 January 2016

5 Ways To Use Pinterest For Keyword Research

5 Ways To Use Pinterest For Keyword Research

Any marketer trying to sell something or get an article read cannot afford to ignore Pinterest. The social bookmarking platform is fast competing with Google as it becomes the number one visual search engine. But unlike Google, Pinterest users are typically not idle searchers. They come to Pinterest with a mission, more often that mission is to find things to buy and learn.

According to a report by Ahalogy, 86% of people on Pinterest everyday have used Pinterest while online shopping.

They also spend more on average than users of other social networks. A study from Comscore found Pinterest users spend twice as much as the average social media user.

In other words, understanding your highest potential keywords on Pinterest will help you reach the shopping minded, high spending, online active customers that will be most valuable to your business.

Fortunately Pinterest has several ways to support your keyword research for free right on the platform. Here is a step by step guide to how to approach your keyword research on Pinterest.


1. Start By Exploring Topics

Pinterest has made the first step easy. The have organized all content on Pinterest into popular categories that you can easily explore. They even give you specific details about the popularity of each category and subcategory.

To the right of the Pinterest search box you'll see the list of Pinterest categories.

On every category page Pinterest lists the most common related topics as subcategories. Click through categories and subcategories to find the most popular topics associated with your category.

For example, clicking through "Technology" will show you this list of subcategories.

With each subtopic you can also see the number of followers of this topic. You can think of these topics as keyword groups. Knowing how many people are following this topic helps you determine how valuable this group will be to pursue.

You can continue to explore topics this way. Click through related topics to find out how many people are following that group and find more related sub categories.

Keep a list of topic groups and number of followers. This list will be the basis for you to begin to discover keyword phrases.

 

Learn more about how to use Pinterest For Keyword Research here at,  http://goo.gl/H8o1UC

Make 2016 A Successful Year With 15 Free Marketing Worksheets

Make 2016 A Successful Year With 15 Free Marketing Worksheets

 Throughout the year, you’ve seen tons of marketing worksheets from the content marketing blog here at CoSchedule. We’ve filled them with great tips, actionable challenges, infographics, and there are even some ultimate guides to help you as a content marketer.

We thought we’d give you our most popular 15 marketing worksheets from the past year. They’ll make you more awesome at what you do. Think of it as a belated Christmas gift from us to you!

1. Make Your Headlines More Clickable With These 500+ Words


The Headline Analyzer is an amazing tool that’ll help you write the best headlines. It’s now inside CoSchedule, but we still have a free version of the Headline Analyzer online as well. Make sure you check it out.

When you use the words from this tear sheet of 500+ words, your headlines will become more emotional and relatable. In turn, you’ll get more clicks.

Actionable Takeaways:

  •    Write 20–35 headlines to improve your headline writing.
  •    Include emotion-filled words so your headlines will score higher in the Headline Analyzer.

2. Organize Your Blog Planning With An Editorial Calendar Template

An editorial calendar is one of the best ways to keep organized while planning great content. We have a great editorial calendar template for you to use for blog planning. It’s a great way to stay focused and en route toward your goal.

  • Remember to take into mind the different holidays and events that may affect you and your team. You’ll want to plan for them.
  • With an editorial calendar, you’ll meet your deadlines every time by setting achievable tasks. Break your big goals into smaller tasks. It’s so much easier to accomplish goals when you can see them in smaller chunks.

Actionable Takeaways:

  •   What is your big goal? Now break that into smaller tasks.
  •   How many posts do you want to publish a week? How many a month? Plan your calendar to work up the momentum to publish that amount of content.
  •   Do you send out email newsletters? If so, put these publish dates on your calendar as well.
  •   Set out to be realistic. Nothing is worse than trying to do too much. Do one thing well.
  •   What are some ways to turn visitors into your followers and followers into your customers?

3. Improve Your Social Media Strategy With This Template

One thing you’ll really want to focus on this coming year is building engagement and relationships on your social media platforms. Social media is important to growing your following because it’s one of the places on the Internet where your audience is.

Your social media goal should be to turn Facebook (Twitter, LinkedIn, Instagram, and Pinterest) followers into blog subscribers. And then from there, you can aim to turn those subscribers into paying customers, instead of letting them collect into a stagnant pile of emails resembling a dust bunny that’s been forgotten under a couch for way too long.

Actionable Takeaways:

  •   Brainstorm your content sharing strength. Which things do you share that do well?
  •   What are some things you could create using programs and apps that you have available, that you could share online?
  •   What can you create that’d be great for sharing on social media? (Think visually and interactive media.)

Make 2016 A Successful Year With 15 Free Marketing Worksheets - http://goo.gl/lqNJZ8

25 Places to Find Free Photos You Will Actually Want to Use


25 Places to Find Free Photos You Will Actually Want to Use


Are you stuck in a rut when it comes to stock photos? It is a complaint heard often these days. Fortunately, more and more free photo websites have been popping up, giving you many options to find the perfect image.

There is no need to spend hours searching the web yourself for these websites, as I have compiled a large list of free photo sites that have images you will actually want to use. The sites are in no particular order and some have extremely niche categories.

(Note: Even though I provided notes about each website, be sure to review the sites’ license agreements to know how the photos can be used and if attribution is required.)



1. StockSnap.io

Every week, hundreds of high-resolution photos are added to Stocksnap.io. According to Stocksnap.io, each one of their images is released under Creative Commons Zero and can be copied, modified and distributed, including images that will be used commercially. No attribution is required. They curate photos from around the web, but also have their own network of talented photographers.
 

2. Unrestricted Stock

Unrestrictedstock.com offers royalty-free images, videos, and vectors at no cost. As stated on their website, you can do pretty much anything with their online collections. The license agreement only has a few restrictions, which should be checked out before using their stock.
 

3. Superfamous

Superfamous.com features eye-catching images by Folkert Gorter. They are subject to the Creative Commons Attribution 3.0 license and can be used for your own purposes, as long as you give credit.


Find More Free Photos Sites You Will Actually Want to Use - https://goo.gl/wo3cVi

Friday 22 January 2016

The Best 4 Resources for Quickly Writing Powerful Email Subject Lines



In the vast jungle of your recipients inbox, It´s hard to get your email subject lines noticed.

Better yet, get clicked!

So in this post I want to share my top 4 resources (1 of them is a free tool,) for creating the best email subject lines.

Each one out of these four will work on its own to improve your open and click-through ratios.

…and YES!

You will be able to use these resources for every type of headline anywhere.

In your blog post, social media posts, tweets, email subject lines, sales copy, optin forms, sub headings, product names and what not.

So these sparkling resources doesn´t just apply for email marketing.

Want to start with 49 killer copy-paste formulas?

I think we should :)


To read more story about Email Subject Lines tips, checkout here  - http://goo.gl/RW7XVM

Top 16 Most Effective Search Engine Optimization Tips

Top 16 Most Effective Search Engine Optimization Tips
Add caption

Quick Recap of World Wide Web

A Brief History Of The Web Infographic
Quick Recap of World Wide Web - https://goo.gl/rZnjSG

Thursday 21 January 2016

How to Write Better PPC Ad Copy to Gain More Attention?


As a PPC Apprentice, ad copy did not send me running for the doors, because I had somebody holding my hand and guiding me. This ensured I did not run out into an intersection and get taken out by a car. Here are some ad copy writing tips for beginners, or maybe a refresher for somebody feeling stuck.

1. Keywords!

Utilize them in the Headline, Description, and Display URL. Visually, this will cause more bolding action on your ad, which will help draw eyes to your ad. This will also help improve your quality score, because quality score is tied to keywords.

2. Do your research.

Ask yourself, “What are my competitors using? Is it working?”



3. Talk to your audience.

This will make them feel like the company is a person instead of an inanimate object… Logical, right?

4. Consider the audience’s feelings and read their minds!

Think about what they could be looking for. You don’t want to make them feel pressured or annoyed by what you are writing. They could just want to learn more about you.

5. Utilize punctuation?!

Just… not like that. However, it does draw the eye and can add urgency to your description.

6. Build a rapport with ad extensions.

Ad extensions, like sitelinks and callouts, are your friend when they are relevant.





7. Know your destination (i.e., landing page).

Just like you don’t want to be duped by a present box filled with air, your audience doesn’t want to learn about something and not land on it. Therefore, make sure ad copy goes along with the landing page the ad is dropping people on.

8. Don’t lie!

You will lose credibility and your proverbial pants may kindle rapidly. If you state you are something, you’d better back it up thoroughly.

9. Fall in love with adjectives.

They are a friend you can trust while creating ad copies. Creating a good starter list of adjectives might be helpful because you can interchange them and test to see which one works best.

10. Pay attention to your display URL.

Google’s algorithm may cause it to be turned into an extended headline. This is a great opportunity to exploit!

Remember:
Capitalization of Domain Name + Adding Keyword(s) at the End = Noticeable Relevance

Hopefully, these tips will help you with your endeavors. Comment below if you can think of any other great tips, ideas or a general remark.


This Useful information is derived from In2itive Search, http://goo.gl/54i867

Wednesday 20 January 2016

When Is The Best Time To Publish Blog Posts?

Here’s the scenario.

You have just written the blog post of a lifetime. The one that you know has the potential to go viral on social media. The one that you know will drive a lot of qualified traffic to your website generating leads and ultimately sales. You’ve optimized it for search, checked it twice for grammatical errors, and you’re ready to schedule it to go live.

Then you stop.

Why?

Because it’s at this point, you ask yourself the ultimate question—when. When is the best time to publish an amazing blog post? What day of the week? What time? What timezone?

Fortunately, you don’t have to guess. In this blog post, we’re going to look at four studies that analyze the best time to publish blog posts for specific results.


Study #1: The Best Time To Publish For Traffic, Comments, & Links


In this study from KISSmetrics, Dan Zarrella, Search Engine Land, and HubSpot, we can learn a lot about blog publishing times. Goals for your blog post should be taken into account when determining optimal publishing time.

  •     Want the most traffic? The best publishing day is Monday and time is 11 am EST.
  •     Want the most comments? The best publishing day is Saturday and time is 9 am EST.
  •     Want the most inbound links? The best publishing days are Monday and Thursday, and time is 7 am EST.

Of course, there are pros and cons to publishing at the height of popular times in the day. Sure, you’ll get lots of visitors, comments, and engagement. But at the same time, you’ll get higher bounce rates and end up being buried in social newsfeeds along with all the other publishers taking advantage of popular posting times.


When Is The Best Time To Publish Blog Posts? - http://goo.gl/BHWXdv

7 Ways to Find Better Content Ideas


7 Ways to Find Better Content Ideas

How hard should it be to come up with a single content idea? Considering it’s a few words, you’d think it would only take a few seconds.

You and I both know that there’s a lot more that goes into solidifying a good content idea than the first few words that come to mind.

As content marketing becomes more popular and properly utilized, marketers will be producing more and more content. Currently, 91% of B2B marketers have started using content marketing. In addition, 77% of marketers plan to increase their content production over the next year.

A single good idea every now and again is not enough—you need several. And if you’re working efficiently (in batches), you should be coming up with at least 50 at a time, but then writing about only the best ones.

When you start a new content marketing campaign, ideas are relatively free flowing. You can write about just about anything in your niche. But once those “easy” ideas are exhausted, most marketers struggle.

They spend hours only to come up with a handful of mediocre content ideas. Not only is it a huge waste of time, but it is also mentally draining and frustrating. Most content creators struggle more with ideation than they do with the actual content creation.

I don’t want you to be one of them.

In this post, you will learn seven highly effective ways to find great content ideas—quickly.

While there can be some abstract thinking behind idea generation (which is the hardest part), you can minimize it by sticking to any combination of these tactics.

Let’s dive in… 



7 Ways to Find Better Content Ideas - https://goo.gl/u4OXGh

5 Things That Will Change Your Mind About Long Form Content Marketing



There has been a lot of discussion lately about long-form content and how it is changing the content marketing playbook. By long-form, we are of course talking about blog posts that reach at least 2,000 words long. Yikes!

So, what should a content marketer do? Is long-form content really worth the extra effort? It seems that way.

SERPIQ recently completed an analysis of the top 10 search results for more than 20,000 keywords and revealed a surprising pattern. The length of content on the page had a direct correlation to the placement of the search results.



Content Marketing Tips

Crap. We aren’t going to get out of the long-form content thing so easily, are we?

In addition, back in 2011, Moz found that there seemed to be a direct correlation between the number of back links (links to their blog post from other websites) and the overall length of the content itself.


5 Things That Will Change Your Mind About Long Form Content Marketing - http://goo.gl/BPUzZ3

What is Direct Traffic in Google Analytics?


First, when does a Direct session occur? It could be that someone typed a domain name (like Megalytic.com) into their browser or used a bookmark to directly access your site. However, Direct also includes a much broader pool of traffic, far beyond those two instances. Essentially, Direct sessions occur any time Google Analytics cannot determine another referrer. Other instances can include:
  • Clicking a link from an email (depending on email provider/program)
  • Clicking a link from a Microsoft Office or PDF document
  • Accessing the site from a shortened URL (depending on the URL shortener)
  • Clicking a link from a Mobile social media apps like Facebook or Twitter. Phone apps often do not pass referrer information.
  • Going to a non-secure (http) site from a link on a secure (https) site, as the secure site won’t pass a referrer to the non-secure site. For instance, if someone clicks a link on https://example.com to go to http://example2.com, the analytics for example2.com will show the session as direct.
  • Accessing a site from organic search, in some instances, will end up being reported as Direct due to browser issues. An experiment conducted by Groupon showed as much as 60% of direct traffic may be from organic search.

How to Drive Organic Traffic Without Ranking in Google’s Top 10



The internet has evolved over the years.

Search engines have as well.

Where Yahoo once garnered most of the attention as the go-to search engine, we are now more familiar with Google as the one that most tend to prefer.

Once upon a time, you could stuff keywords in your content and just build backlinks to easily take over the top ten rankings.

Those days are long gone, after all of the shakeups and algorithm changes that Google has gone through.

Now, there’s much more that needs to be done to get those coveted top ten rankings, and it can be rather difficult.

However, that isn’t the ONLY way to get traffic, yet time after time that is the ONLY thing that people try.


How to Drive Organic Traffic Without Ranking in Google’s Top 10 - http://goo.gl/79oCid

Tuesday 19 January 2016

How to Build an Email List my Blueprint?



One of the most important things you can do as a blogger is to build an email list from the very beginning. Growing a list of people that are interested in what you share is something that will benefit your blogging business for years and years.

Why Do I Need To Learn How To Build An Email List? how to build an email list


When you have an email list, it is like having traffic on demand to any new blog posts you write, new product you develop or even an affiliate product you want to share. Having a list also gives you another place that you can connect and build a relationship with your readers.

One great benefit to having a list is you can use auto responders to automate messages to your subscribers developing a powerful marketing funnel. Once you set up your auto responder it will run and sell for you automatically letting you focus on just building your list numbers.


Why Do I Need To Learn How To Build An Email List? Checkout here, http://goo.gl/0BfyL4

19 of The Most Common Mistakes Made By Non-Designers




It’s no news that the future of communication is visual. Nowadays, anyone who wants to draw attention to themselves in any field–whether it’s marketing or education or writing–must know how to craft a visual message like a pro.

The problem is that when everyone starts creating their own designs, the web becomes inundated with these poor visuals that not only annoy professional graphic designers, but also turn off viewers with enough design literacy to tell the difference between a good design and a bad one.

To aid you on your journey to creating your own captivating visual designs–ones that will actually grab your audience’s attention and keep it–we’ve compiled a list of some of the most common design mistakes committed by non-designers and amateur visual artists.


19 of The Most Common Mistakes Made By Non-Designers - http://goo.gl/fYt9kM

How to Fix Unusual Spike in Direct Traffic in Google Analytics

If you see an enormous increase of direct traffic on your Google Analytics out of nowhere, the spam can be involved. There are mainly 3 reasons for this to happen:
  • Bot or Direct spam attack is less common, but it is also harder to solve.
  • Ghost Spam is the most common.
  • Wrong configuration while trying to exclude the spam

Quick Navigation
  • Bot / Direct spam attack.
  • Ghost spam sending fake direct traffic
    • How to identify if the direct traffic is spam (ghost)?
    • How to stop fake direct traffic coming from ghost spam?
  • Using the referral exclusion list to block the spam

I'll explain each of these and how to solve them.

Bot / Direct spam attack.
This is less frequent than the next 2, but the effects are worse. In this case, the solution is more complicated since the direct visits use your hostname (in which the next 2 caused are based) and it may vary between properties. For that reason, there is not a unique solution.

Some of the properties show some patterns the most common is a spike in direct traffic at the beginning of July followed by a huge spike of one day, as you can see in the next graph. 


To Know More About, How to Fix Unusual Spike in Direct Traffic in Google Analytics checkout here, http://goo.gl/BHd9DM


A Visual Guide to Local SEO for Small Business Websites

A Visual Guide to Local SEO for Small Business Websites

Top 10 Mistakes You Should Never Make In Display Advertising


If you’re a digital display advertiser, you know this can be the worst of times and the best of times – based on what you’re doing. While there are more ways than ever to reach your target audience, there are also currently around 198 million active ad block users worldwide (Source: Ad blocking report). There may be more ways to fail then ever, but there are also even more ways to succeed.

Chances are you’ve had some wins and some losses with your display advertising experiences, but you may not know why some of your ads did better than others. 


Here are 10 things that you’re probably doing wrong - http://goo.gl/58hfsY

29 Digital Marketing Checklists + Cheat Sheets for New Year 2016



Digital marketing is a multifaceted beast that evolves and gets more complicated every week. With so many different ways to reach your audience, it’s important to stay on top of the latest tactics and trends.

From content and social to analytics and retargeting, you’re staying up to date on it all. It’s a lot easier when you can do so with simple, easy-to-digest guides. So I’ve pulled together 30 cheat sheets and checklists to keep your digital marketing fresh and make your life easier.

How to Improve Organic Visibility Through Hyper-Targeted Content

What was the last thing you searched for?

Our everyday lives are made up of questions. So many in fact, that you may not even register the process of answering a question half of the time – but there is a process.

You answer a person’s question based off of relevance, context and significance: who they are, what they asked, when they asked it, where they asked it, and how they asked it. Depending on the question, one of those five components may be more important than other, but all five are needed if you want to deliver an answer that’s relevant to the question posed to you.


Of course, this is not only how people deliver answers; it is also how they want to receive them. So it makes sense that online consumer journeys operate in a very similar fashion. For example, Google uses the same central idea. It focuses in on topic relevance, context clues and the significance of the query to understand the question and deliver an answer that is relevant to that user. Remember: relevance, context, and significance.

How to Improve Organic Visibility Through Hyper-Targeted Content - https://goo.gl/MMoyaV

Monday 18 January 2016

10 AdWords Resolutions for The New Year 2016




New Year's eve is when our hopes for the future grow to their fullest, when we are inspired to work hard and to change the world - or at least our own lives.

The motivation brought by a new beginning is certainly contagious, however, it usually short-lived. Let's be honest, sometimes it doesn't even make it through the night.

The New Year's Resolutions that I am about to share with you are not meant to be mastered in one day. These resolutions are meant to be studied, owned and progressively improve all throughout the year.


Here Are The AdWords Resolutions For The New Year - http://goo.gl/VynAT0

Linkedin Showcase Pages: Create More Brand Assets with LinkedIn Company Page




LinkedIn is a powerful tool for companies as well as individual professionals: Linked in pages rank incredibly well providing you additional reputation management assets to control your brand name search results.

Thanks to Company Pages, you can create a powerful content-rich brand asset:
An Additional Reputation Management Tool: Linkedin Company Showcase Pages

Showcase pages are the extension of company pages. They are a way to “show off” your business and its social clout. Use showcase pages to:

  •     Create a dedicated page for each aspect of your business with its own message
  •     Share more tightly focused content to build a relationship with some specific audiences
Read more about Linkedin Showcase Pages here at http://goo.gl/JsfWDK

Google To Shut Several Search APIs In February


Google to close the Google Patent Search API, Google News Search API, Google Blog Search API, Google Video Search API, Google Image Search APIs on February 15th

Google announced that they are closing several of their search APIs on February 15, 2016.

The APIs that are closing include Google Patent Search API, Google News Search API, Google Blog Search API, Google Video Search API, Google Image Search API.

Google said back in 2011 they would be deprecating those APIs and now three years later, they are taking them offline.

The alternative Google gives is the Google Custom Search API, which really isn’t much of an alternative for the APIs listed above.

Google To Shut Several Search APIs In February - http://goo.gl/ULS2H8 

6 Big Mistakes That SEO Rookies Make

When you’re new to search engine optimization, you are going to make more mistakes than a seasoned pro. It is a complicated line of work, and you really cannot be good until you have significant experience.

Often, you won’t even know that you are making a mistake when you make it. There is just so much to know in the field and so much history.

I wrote this post to help out the undergrads of SEO. Here are the six biggest mistakes that I’ve noticed SEO newbies make and how to avoid them.


6 Big Mistakes That SEO Rookies Make - http://goo.gl/Rmse4O

Saturday 16 January 2016

Google PageRank Will Probably Never Update Again

Google PageRank Will Probably Never Update Again

Someone asked a question about PageRank in today’s Webmaster Hangout.  While we had a surprise PageRank update in 2013, which was a surprise update when Google fixed something else, there hasn’t been any change since then.  But people still ask about it.

A couple things to note.  Google does use and update PageRank internally for their search rankings.  But it is specifically the external PageRank that the public sees that he is discussing.

The specific question was someone complaining they lost PageRank and haven’t seen it update after they switched from HTTP to HTTPS.  Mueller replied that it is likely that PageRank won’t ever update again.


Google PageRank Will Probably Never Update Again - http://goo.gl/OeukF0

Friday 15 January 2016

20 AdWords Resources That All Advertisers Need

As you explore the vast world of AdWords and you extend your knowledge and experience in the world of PPC, it never hurts to have a helping hand. Plus, everybody needs somewhere to go when looking for answers.

Whether you are the most advanced practitioner or you are just starting to understand what this is all about, resources always go a long way if you want to implement a strategy, find out about a new feature, or just learn technical how-tos.


Here is a comprehensive list of helpful resources that will become your best friends! Checkout here, http://goo.gl/lgXb5Y

Thursday 14 January 2016

Want To Be Respected? Then Stop Using these 50 Phrases

Want To Be Respected?
When you're a boss, you sometimes talk a lot.

The problem might be, though, that you talk a lot of gibberish.

This can annoy your staff to the point at which they think you're not worth listening to. Which might just affect your ambitions.

Here, then, is a new survey in which  British employees declared their 50 most annoying phrases that come out of bosses' mouths.

It was commissioned by SPANA, an organization that offers free veterinary care for animals in developing countries.

As we first run down the list of the worst 10, please spend your day monitoring how many of these phrases you use. Then repent.


Want To Be Respected? Read more here, http://goo.gl/moGw8I

11 Skills That Will Make You Successful In A Content Marketing Career

11 Skills That Will Make You Successful In A Content Marketing Career
“What are you ever going to do with that?”

That’s the usual response I’d get when people would ask what my college degree was in (it was art and art history). There would be a prolonged moment of silence and then that question.

I don’t know if that prolonged moment of silence was in honor of the memory of what they thought was now-gone employability. I can promise you that as I got older and there was more distance from my college graduation, I fretted less.

Because in the ensuing years, I learned that the answer to that question was: quite a lot.

Sometimes a skill is not just a skill. That’s what you’ll discover as you work toward a successful content marketing career.


Read more about content marketing career at, http://goo.gl/ZmaJwk

How Brands Execute Truly Awesome Tactics for Email Marketing

Awesome Tactics for Email Marketing

Emails rarely inspire awe. Typically, the responses they elicit are more akin to, "Ack! Not another email from that company. Off to spam you go!”

Some companies, however, are completely re-imagining what email marketing can do and what it should be about. These companies don't believe email marketing is about direct sales; rather, it’s about delivering value that’s relevant, consistent, useful, timely, and personal. Basically, these brands are writing emails you actually want to read.

It sounds like something that should be simple to pull off, but it’s not.


For more information, Checkout here, https://goo.gl/TC0AHX